Because real life ruins good shoes.

We just make sure it doesn’t cost you.

Cover includes:
• 🐶 Dog incidents
• 🌧 Rain & weather damage
• 🎒 Travel mishaps & lost luggage
• 🩶 Strap breakage / stitching issues
• 🥂 Night-out accidents
• 👟 Early scuffs + wear
• 🧳 “Left them at a hotel” replacements

It’s the protection people think doesn’t exist, until they see AfterCare⁺.

For the pair you wear the most

The one that’s already moulded to you.

AfterCare⁺ protects it from everything life throws at it Any brand. Any store. Any pair purchased within 30 days.

12 months of protection. Verified within 24–48 hours.

Most common Questions

🖤 How It Works

1. Choose your AfterCare⁺ plan

Whether your pair is from Solehaven or somewhere else, start by picking the cover that fits you - Single, Duo or Home and checkout like normal.

We’ll send you a short activation email right after.

2. Send 2–3 quick photos

Reply to that email with:

  • a top view of your pair
  • a clear look at the soles
  • a photo or screenshot of your receipt / proof of purchase

No fancy camera, just honest photos so we know exactly what we’re looking after.

3. We activate your cover (24–48 hours)

Once our team has checked everything, you’ll get a confirmation that your cover is live.

From that moment, your pair sits under our care for the next 12 months.

4. When life happens, you message us

Spills, pets, rain, straps, travel, bad luck. whatever it is, you just tell us what happened and send a photo.

We don’t make you jump through hoops. We look at the damage and decide what will actually help:

  • repair
  • restore
  • or replace

You keep living your life -we take care of the pair.

🖤 What You Pay

Most pairs: $19.99/year.

Premium or rare pieces may sit slightly higher - you’ll always see the exact price before you activate your cover.

Incident Fee

A small fixed incident fee only when a claim is approved:

  • Pair cost $69–$150 → $49
  • Pair cost $151–$250 → $69
  • Pair cost $251–$300 → $89

No hidden fees. No surprises. No recurring charges unless you renew.

Why People Actually Pay For It

If you’re buying for yourself:

“I don’t want my favourite shoes ruined. I want them safe.”

If you’re buying for someone else:

“I don’t want to look dumb buying the wrong size.”

If you’re a minimalist:

“I want quality, not clutter. Make it last.”

If you’re a parent:

“My daughter DESTROYS shoes. This saves me money.”

If you’re a partner:

“This makes me look thoughtful as hell.”

What if I want to protect more than one pair?

Yes - most people protect more than one pair.

Every shoe lives a different life, so each pair needs its own cover. That’s what keeps your protection clear, predictable, and never in a grey zone.


AfterCare⁺ is $19.99–$69 per pair, depending on the value.

If you’re activating multiple pairs, just tell us -we’ll streamline everything so each pair is reviewed fast and gets its own airtight cover, without you doing anything twice.

Will this actually cover me if something happens?

Yes -fully.

Any brand, any store, any pair.

Lost, stolen, soaked, chewed, crushed, or damaged beyond saving -  you’re covered.

How it works:

You send photos → we look → you get the best outcome for your pair.

If it can be restored properly, we restore it. If it can’t, you get a new pair.

Because once something happens, whether the dog gets it, the rain destroys it, or a trip crushes it… it’s already too late.

One message solves it now, or you pay for the whole thing later.

Most people add AfterCare⁺ for one reason: they never want to regret not having it.

Can I protect premium or luxury shoes?

Yes. If your pair is worth more than $300, we offer extended coverage tiers.

Just upload your photos during activation and our team will match you to the right level same process, same speed, just higher protection.

Your exact cover limit and contribution for premium pairs will always be confirmed with you in writing before you pay anything.

What happens if my pair is lost or stolen?

MIf life takes your pair, stolen, misplaced, or gone somewhere it shouldn’t - just let us know.

All we need is your order email and a short note about what happened. Once we confirm the details, your cover activates and we’ll organise a restoration or replacement through your standard contribution fee.

Most cases are wrapped up within a week.

If you’re travelling or it’s time-sensitive, tell us, we’ll do our best to prioritise you.

What brands do you protect?

If it’s worth keeping, we probably protect it.

Core Range

  • Solehaven & Originals
  • Birkenstock (Boston, Arizona, Kyoto, Zürich)
  • Adidas (Samba, Gazelle, Spezial, Campus)
  • Veja, On, New Balance Select
  • Limited runs from Reformation, Suicoke, Fear of God ESSENTIALS

Boutique & Heritage (Invite-Only)

  • Maison Margiela, Bottega Veneta, and similar artisanal lines
  • Collector pairs valued $500–$1,500 via Concierge Review

Every brand under AfterCare⁺ is vetted for authenticity, repairability, and replacement access.

If your exact pair can’t be sourced, we’ll trace its design language, materials, last, shade, and shape and match you to the closest evolution. 

Don’t see your brand? Ask us. We’ll confirm eligibility within 24 hours.

Does AfterCare⁺ work even if I didn’t buy the shoes from Solehaven?

We don’t turn away care. If your pair means something to you, that’s enough for us to listen. AfterCare⁺ began as a promise to our own customers - but we’ve learned some shoes carry stories worth protecting, wherever they came from.

If your pair was purchased elsewhere (within 30 days), send us 3–5 photos, your proof of purchase, and a short note about how you’d like to protect it going forward.

⭐ 4.8 • Australia’s fastest-growing shoe-care club

AFTERCARE⁺ TERMS & CONDITIONS 

We created AfterCare⁺ because real life ruins good shoes, and no one else helps you when it happens.

So here’s the simple version, without any legal noise:

  • You’re protecting one pair of shoes (both shoes) for 12 months.
  • The pair must have been purchased within the last 30 days, from any store, anywhere in Australia.
  • You upload 3–5 real photos + proof of purchase so our team can confirm the pair’s identity.
  • If something serious happens (loss, theft, dog damage, water damage, damage beyond repair), we’ll fix or replace the pair, up to $300.
  • You pay one small incident fee only when a claim is approved Nothing recurring, nothing sneaky.
  • Normal wear, aging, dirt, or avoidable damage isn’t covered (that keeps the system fair and affordable).
  • Every activation and claim is reviewed by a real human who wants to help you, not a bot.

If you’re honest with us, we’re unbelievably fair with you. If something genuinely happens, we actually sort it.

These terms exist for one reason:

so we can keep saying “yes” to people who actually need us.

Nothing in these terms limits your rights under the Australian Consumer Law.

(We’re simply offering extra protection on top of the basics.)

Full Terms & Conditions 

1. Definitions

To avoid confusion:

  • “Pair” = both shoes that belong together.
  • “Activation” = your AfterCare⁺ request approved by us in writing.
  • “Coverage Period” = the 12 months after activation is approved.
  • “Incident Fee’ = the small fixed amount you pay per approved incident
  • “We / Us” = Solehaven / AfterCare⁺.
  • “You / Your” = the person activating the coverage.

2. Eligibility

To activate AfterCare⁺, you must:

  • Be 18 or older.
  • Provide your name, email, and contact number.
  • Upload clear photos (top, sole, sides, any key areas).
  • Upload valid proof of purchase showing:

    store/brand

    date

    style

    price
  • Ensure the pair was purchased within the last 30 days.

We may decline activation if:

  • Photos are unclear, altered, or don’t match the pair submitted.
  • The pair is visibly older than 30 days.
  • Proof of purchase is missing essential details.
  • The pair appears to be an unauthorised or non-genuine version of the model.
  • Damage existed before activation.

One activation = one pair. Each additional pair requires its own activation.

3. Coverage Period

Coverage starts only after approval via our confirmation email. Incidents that happened before activation are not eligible.

Coverage lasts 12 months from the approval date.

4. What’s Covered

AfterCare⁺ includes both footwear protection and membership benefits described on the product page.

✔ Loss

Lost during:

  • travel
  • gym visits
  • moving house
  • misplaced and unrecoverable
✔ Theft

One of the following is sufficient:

  • basic police slip
  • venue/gym/airline report
  • email or screenshot confirming the incident

We keep this simple, we just need written confirmation.

✔ Dog Damage
  • chewed straps
  • torn uppers
  • destroyed cork
  • destroyed soles

If it cannot be safely repaired → replacement.

✔ Water Damage / Warping
  • heavy rain
  • accidental soaking
  • shape distortion
✔ Damage Beyond Repair

If our restoration partners confirm the pair cannot be safely revived → replacement up to $300.

✔ Fast Replacement

Most cases resolved in 1–5 business days (stock dependent).

5. What’s Not Covered

We keep these boundaries narrow on purpose. Most real-life accidents are covered - this list just protects honest members from people trying to game the system.

❌ Normal Wear & Tear

❌ Age-Related Wear

❌ Intentional or Forced Damage

❌ Damage Outside Normal Use

❌ Pairs older than 30 days at activation

This keeps things fair for everyone.

6. Incident Fee (Your Cost Per Approved Incident)

You pay one small incident fee, only if your claim is approved

  • Pair cost $69–$150 → $49
  • Pair cost $151–$250 → $69
  • Pair cost $251–$300 → $89

You never pay more than this per incident.

No hidden charges. No recurring fees unless you choose to renew.

7. Claim Process

To submit a claim, you must:

  • Provide clear photos of the issue (if applicable).
  • Provide a short explanation of what happened.
  • Provide supporting evidence when required (travel slip, theft report, etc.).

We may request:

  • A few extra photos or a short video
  • confirmation you still have the damaged pair (unless lost/stolen)
  • identity confirmation in unusual cases

Most claims are processed within 1–5 business days.

8. Replacement Policy

If replacement is approved:

  • We prioritise the same model in the same size.
  • If unavailable, we supply the closest equivalent in value and category.
  • Maximum replacement value: $300 per pair.

Replacements cannot:

  • be exchanged for cash
  • be swapped for store credit
  • be requested in alternate colours unless stock allows

9. Restoration Policy

If the pair can be safely restored, we restore it instead of replacing it.

This may include:

  • deep cleaning
  • stitching
  • cork/sole repair
  • shaping
  • material restoration

Restoration is the fairest and most sustainable path.

10. Fraud, Misuse & Removal of Coverage

Coverage may be cancelled immediately if we detect:

  • behaviour indicating the service is being exploited

Fraud or attempted fraud results in:

  • cancellation of all coverage
  • no refunds
  • permanent ban from AfterCare⁺

We don’t penalise honest mistakes, only deliberate misuse.

11. Limits & Caps

Max coverage under standard AfterCare⁺: $300 per pair.

Premium & luxury tiers: Higher coverage limits may apply for eligible higher-value footwear. These tiers are only activated when confirmed with you in writing at the time of activation.

Max approved claims: 1 per 12-month period.

Coverage applies to one pair only.

Coverage is not transferable.

Currently available only within Australia.

Membership benefits (walk events, early access, sustainability touchpoints) are optional extras and do not affect coverage caps or claim limits

12. Cancellations

You may cancel:

  • Before activation approval → full refund
  • After activation approval → no refund

We may cancel coverage if:

  • terms are breached
  • information was false
  • fraud/misuse is detected

We will always communicate clearly and fairly.

13. Our Responsibility

We commit to:

  • assessing all claims fairly
  • keeping the process human, fast, and simple
  • delivering genuine replacements or restorations
  • staying transparent throughout the process

We are not responsible for:

  • courier delays
  • unavailable stock
  • damage caused by incorrect return packaging
  • incomplete claims

Community and membership experiences (including Comfort Walk Club events, early access drops, and sustainability touchpoints) are optional, non-guaranteed member perks. These may vary by city and season. They are additions to AfterCare⁺ protection and not part of the insurance component

If something goes wrong, you won’t deal with a bot or a big faceless brand.

You’ll deal with a small Aussie team who actually wants to help you keep a good pair alive.

if you’re honest with us, we’ll bend as far as we possibly can for you. That’s the point of AfterCare⁺:

real protection, from real people, for the shoes you actually live your life in.